Ice Cream Company
The business game Glasscompagniet creates a deeper understanding of the income statement and balance sheet and how these reflect business decisions and events. The game gives life and context to profitability, liquidity and other key figures.
The game gives a sense of and context for profitability, liquidity and other key figures. The business game engages, provides knowledge and experience on how the business economy becomes a tool for managing and developing a business.

How to play the game
The participants form management groups, of 3-4 people, who will run and develop the game company Ice Cream Company. They will make a number of business decisions, from marketing, pricing and advertising to investment and production decisions. The management teams compete against each other. The highest profit wins. This is one of the best way to learn the basics of economics. A superiorly efficient and committed way to learn business economics.
Everyone makes the financial calculations
The decisions are common. But in their own booklet, everyone must calculate the group’s income statement and balance sheet for the Ice Cream Company.
They also have to calculate margins, make Pay Back and profitability calculations, calculate solvency, liquidity and cash flow, etc. This is a solid Business Economy
After the game – your own company
After the game, the company’s own annual report and the company’s financial reports are produced. The knowledge and experience of the game are transferred in your own business.
They understand how to work with the company’s financial reports, analyzes and key figures.

Target groups
Managers and special employees such as key customer sales and finance personnel. The education does not require any prior knowledge.
Suitable for all industries and for general management training.
Educational goal
Understanding the ”business” around one’s own work and how each one in his or her own work contributes to and influences the result every working day. Understanding the business economic reality in which the company works.
Expenditure of time
5-6 hours required. With the adaptation to your own business, it becomes a full day.
Price € 45 for the Ice Cream Company game
Everyone has their own game booklet – workbook. There, everyone shall calculate the group’s income and balance sheet make calculations like PayBack and key figures etc – by hand. The best way to learn the basics of economics.
The price is € 45 excluding VAT per booklet and participants. No shipping costs if you order 5 or more booklets.
How to buy your games
Order by mail
You can order games by email to ulric@aspegren-ide.se. We email an order confirmation. Once you have confirmed and returned it, we will send the games immediately